Swiss-based Insurtech dacadoo will help customers of Colombian insurance company Seguros Bolívar access its Digital Health Engagement platform to encourage healthy lifestyles.
By working with dacadoo, Seguros Bolívar hopes it can help protect its customers and improve their lifestyle.
The Digital Health Engagement Platform leverages 300 million person-years of clinical data and includes automated health coaching. It also boasts gamification and social media features.
A health score will be attached to a user based around their daily habits and tips will be offered to improve the score.
The services will be available on Seguros Bolivar’s app later in the first quarter of 2021.
Seguros Bolívar president Javier Suárez said, “At Seguros Bolívar we believe that taking care of people in a comprehensive way means to support them not only with specialized protection products but with everyday tools that help and guide them to lead a calmer and healthier life.
“For us this is a necessary step to focus decisively on prevention and health promotion, with an improved customer experience and in tune with our philosophy of enriching every life with integrity.”
dacadoo president and CEO Peter Ohnemus said, “We’re proud to provide our technology and to work around the clock to make their Digital Health Engagement Platform a success among their clients. We look forward to many more years of fruitful cooperation with Seguros Bolívar in the South American market!”
dacadoo recently launched Wheel of Life solution, which helps insurers streamline member acquisition, whether it is individual policyholders or group coverage plans.
Through the tool, clients can increase the upsell and cross-sell insurance products, and improve member retention and loyalty.
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