Admiral partners with Google Cloud to enhance digital offerings

February 14, 2024

Admiral and Google Cloud have entered into a strategic partnership aimed at revolutionising the digital landscape of financial services in the UK.

The primary goal of the partnership is to accelerate Admiral’s digital transformation journey and enhance its strategic objectives. By harnessing Google Cloud’s state-of-the-art technologies, Admiral seeks to streamline its operations, improve time-to-market for new products, and deliver personalised digital experiences to its customers, according to FF News.

The collaboration will see Admiral select Google Cloud as its strategic cloud partner, entrusting the tech giant with powering its core insurance operations and digital systems.

The partnership is set to impact a number of key areas in Admiral’s systems.

Data and AI: Admiral will leverage Google Cloud’s robust data analytics, machine learning, and AI capabilities to drive data-driven decision-making across the organisation.
Digital Experiences: With a centralised view of data, Admiral aims to deliver personalised and seamless digital experiences to its customers, including tailored services and offers.
Operational Efficiency: Hosting core policy management and billing platforms on Google Cloud will enable Admiral to scale its technologies rapidly and improve time-to-market for new features.
Skills Development: As part of the partnership, Admiral will collaborate with Google Cloud to upskill its employees in cloud computing and data analytics, ensuring the continued delivery of innovative products and services.

Admiral CIO Alan Patefield-Smith, said, “With our customers at the heart of everything we do, Admiral is delighted to join forces with Google Cloud to help us achieve our strategic goals. Google Cloud’s cutting-edge tech and expertise allows us to accelerate our digital transformation journey and helps us to deliver forward-thinking customer experiences.”

Helen Kelisky, MD, Google Cloud, UKI, stated, “Admiral is an innovative insurer that has delivered many firsts to the market. We are proud to support its continued commitment to giving its customers the very best products and services across its insurance portfolio. We look forward to strengthening our existing relationship with Admiral to help it accelerate its change strategy and deliver even better experiences.”