Clutch, a FinTech startup providing digital loan and deposit origination solutions for credit unions, has partnered with TruStage, a provider of credit protection solutions for credit unions, to automate the selection of protection products for credit union members.
The partnership integrates real-time eligibility checks and pricing directly into the loan application process, enhancing both the member experience and operational efficiency through the launch of a new product, known as Protection Products: Plan Selection.
According to InsurTech Insights, applicants will be able to view available protection options instantly while applying for loans or credit cards, understand their eligibility immediately, and select coverage within the same session. The system automates previously manual tasks, reducing follow-up delays, increasing adoption of protection products, and improving attach rates.
This collaboration is supported by TruStage Ventures, reflecting a shared commitment to advancing digital transformation in the financial services sector.
By embedding automated product selection into Clutch’s lending flow, the partnership equips credit unions with tools that enhance both speed and accuracy in serving their members.
Corrin Maier, Vice President of Lending Payment Protection at TruStage, said, “The launch underlines a strong commitment to innovation in the credit union ecosystem. Embedding real-time product selection and automated eligibility within Clutch’s lending flow enables credit unions to serve their members with greater speed, accuracy and confidence.”
Tamanna Kottwani, Head of Product at Clutch, said, “Manual follow-up has often hindered adoption of protection products, and the new system eliminates that bottleneck. By streamlining the process, credit unions can improve attach rates, accelerate funding and reduce back-office workload.”
Nicholas Hinrichsen, CEO and Co-Founder of Clutch, said, “The release moves Clutch closer to creating a fully self-serve digital lending experience and that the expanded partnership with TruStage will equip credit unions with the tools they need to drive both member value and operational efficiency.”
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