M3 Insurance selects SimplePin to overhaul finance operations

January 2, 2026

M3 Insurance, one of the largest independent insurance brokers and risk management firms in the United States, has chosen the FinTech company SimplePin to modernise its finance and accounting systems.

The agreement will see M3 automate insurance receivables across multiple payment channels, a move intended to cut manual processing, speed up transactions and give the firm clearer oversight of its finances.

Insurance brokerages are handling growing volumes of payments alongside increasingly complex flows between clients, carriers and partners.

That has placed pressure on finance teams to deliver faster results while maintaining accuracy and compliance.

SimplePin’s platform is designed to automate how insurance payments are captured, posted and reconciled, replacing manual steps with real-time processing and visibility into cash flow and exceptions.

“When we evaluated SimplePin, a big part of our decision-making process was what would be best for our clients,” said Jamin Friedl, Senior Director of Finance at M3 Insurance.

“SimplePin helps us reduce manual work behind the scenes while improving the payment experience for clients, carriers, and partners. It’s a meaningful step forward as we modernise operations and keep pace with where the industry is headed.”

The company said the system integrates with complex insurance environments, addressing reconciliation delays and removing reliance on legacy workflows that can struggle to scale.

Friedl said the decision was also shaped by a desire for long-term collaboration rather than a conventional supplier arrangement.

“We’re not looking for a traditional vendor relationship,” he said. “We value partners we can collaborate with as the industry changes and new needs emerge. SimplePin stood out as a team that understands insurance operations and is aligned with the way we want to evolve.”

SimplePin’s chief executive, Metod Topolnik, said the partnership reflects broader changes in how finance functions operate across the insurance sector.

“Finance and accounting teams should not have to rely on manual processes to keep up with today’s payment complexity,” he said. “M3’s approach to modernization and partnership reflects where the industry is heading, and we’re proud to support their team with technology that improves efficiency, visibility, and the experience for everyone involved.”