Homelyfe, an insurtech startup that claims to make buying and managing insurance easier, has landed $2.4m in seed financing.
The super seed round was led by Talis Capital?and?Peterson Ventures, and just comes weeks after the company launched. Homelyfe was founded by Peter Goodman and Andrew Craven, with the aim of making insurance easier for customers through the use of technology that makes the process more intuitive, less jargon heavy, and consolidates data to reduce the question sets consumers have to go through to apply for each policy.
It launched in early October, offering the first policy Home Buyer Insurance. It plans to add multiple general insurance lines over the coming year, starting with Home Insurance in early 2018. The startup aims to ultimately allow consumers to manage all of their insurance requirements within one easy-to-use app.
Goodman said: ?Our vision for Homelyfe is to build an insurance solution around the needs of the modern consumer. The insurance industry has seriously fallen down on customer centricity, not interacting with people on the technology they want to use, or with the solutions they expect and not being wholly transparent around pricing.?Homelyfe is giving the insurance industry a much-needed update; making insurance simpler to help consumers get the right policy, at the right price, 24/7.p>
The new investment will go towards further technical development, aswell building out the Homelyfe team in key areas including customer success and data management.
A number of insurtech startups have raised capital this month. Washington DC-based worker compensation insurance business Pie Insurance recently closed a $4.3m seed funding round.
Insurance support solution?CoverWallet?also bagged $18.5m in its Series B funding round led by Foundation Capital. Other backers to the round included?Union Square Ventures,?Index Ventures, CV Starr, and Two Sigma Ventures.
Talis Capital also recently participated in a $33m round for UK-based insurance premium financing platform PremFina. The firm was joined by Rakuten Capital, Draper Esprit, Thomvest Ventures, Emery Capital and Rubicon Venture Capital.
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