ABAX introduces Fair Car Insurance to the Norwegian market

ABAX, a leading provider of fleet management solutions, has announced the launch of Fair Car Insurance for the Norwegian market.

ABAX, a leading provider of fleet management solutions, has announced the launch of Fair Car Insurance for the Norwegian market.

This innovative offering marks a significant advancement in commercial car insurance, leveraging extensive analysis and data to optimise insurance premiums for company vehicle fleets.

The introduction of Fair Car Insurance in Norway aligns with ABAX’s strategic growth objectives, following the successful launch of the product in Sweden in November 2023.

Powered by data-driven insights, Fair Car Insurance represents a groundbreaking approach to commercial car insurance, offering customised pricing and personalised offers based on actual driving behaviour.

The platform is designed to assist customers in understanding and mitigating traffic risks, particularly during working hours when 40% of all personal injuries in traffic occur.

By providing transparent reports on company driving behaviour monthly, Fair empowers its customers with valuable insights and specific tips on reducing the risk of accidents involving employees.

Jørgen Johansson Skalleberg, CEO of Fair Insurance, highlighted the company’s commitment to improving car insurance, stating, “Fair was founded on the idea that car insurance can be significantly improved! Thanks to our data-driven insights, we can create tailored offers for all our potential customers. We calculate insurance premiums based on actual car usage, and from our launch in Sweden, we’ve seen substantial savings for our new insurance customers”

To ensure transparency and fairness in car insurance, Fair is collaborating with Greater Than to generate predictive risk insights. Additionally, Eir, a fully digital insurance company, provides the insurance capacity and claims settlement for Fair’s technological platform.

Emma Dyga, CEO of the ABAX group, added, “The launch of Fair exemplifies how we can use relevant mobility data to accelerate business development while providing great value to customers. The unique aspect of Fair is that customers can continuously influence their risk and insurance costs. This is part of our strategy to offer value-driven services based on actual data in the future.”

Fair Car Insurance’s launch in Norway underscores ABAX’s commitment to innovation and customer-centric solutions in the commercial car insurance sector.

Copyright © 2024 InsurTech Analyst

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