Cover Genius, a leading provider of embedded insurance, and Entrupy, a cutting-edge AI-powered luxury authenticator, have announced a partnership designed to enhance protection for high-end retail consumers.
The collaboration aims to integrate product protection directly into the luxury purchase journey, enabling buyers to safeguard their investments against a variety of potential damages while streamlining the process of obtaining warranty coverage, according to InsurTech Insights.
Cover Genius specialises in embedded insurance solutions that provide seamless protection options directly at the point of purchase. Its technology-powered platform enables partners to offer tailored insurance products, simplifying claims and ensuring global coverage.
Entrupy uses artificial intelligence to verify the authenticity of luxury goods, including handbags and sneakers. Its platform ensures that high-value items are genuine, providing assurance to both buyers and sellers in the competitive luxury retail market.
Buyers of authenticated items through Entrupy can now opt for integrated product protection from Cover Genius during the purchase process.
The comprehensive coverage includes common issues such as seam or zipper separation, rips, snags, and broken handles or clasps. Claims are hassle-free, with customers eligible for repair or replacement services through an authorised servicing network.
The service has been initially rolled out in the U.S. for luxury handbags, with plans to expand to additional products and markets in the near future.
This collaboration aligns with growing consumer demand for high-value items, as it strengthens trust in the luxury retail sector and provides customers with essential protection for their investments.
“Entrupy uses artificial intelligence to authenticate luxury handbags and sneakers. Through our partnership, customers can further safeguard their investment with product protection offered directly in the purchase journey. The comprehensive coverage protects customers if they experience a failure during the lifetime of their warranty and need to repair or replace their item,” said a spokesperson for Cover Genius.
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