Assurant and Ciocca Automotive partner to boost vehicle protection

Assurant, Inc., a premier global protection company specialising in safeguarding connected devices, homes, and automobiles, has partnered with Ciocca Automotive, a growing automotive group operating 54 dealerships across New Jersey and Pennsylvania.

The partnership aims to provide Ciocca Automotive customers with a broad range of Assurant vehicle protection products designed to secure both new and used vehicle purchases, while also supporting Ciocca’s operational and compliance needs to fuel growth.

Assurant is a global protection company known for offering vehicle protection products, connected device insurance, and home and auto coverage. Their suite includes vehicle care plans, dealer training, and compliance services. Ciocca Automotive is an expanding automotive group with a significant presence in New Jersey and Pennsylvania, operating 54 dealerships and focusing on delivering quality vehicles and services to its customers.

The collaboration extends beyond vehicle protection products. Assurant Dealer Services provides comprehensive in-dealership training to Ciocca leadership, dealers, and employees. The partnership also involves critical compliance support and assistance in establishing Ciocca Automotive’s wealth-building structure, highlighting a holistic approach to performance development.

Ciocca Automotive has experienced a positive impact since partnering with Assurant, notably an increase in per vehicle retail (PVR) within a few months. The partnership emphasises a consultative approach tailored to Ciocca’s organisational needs, supporting their growth ambitions with tailored participation models and enhanced training programmes across dealerships.

Joe Amendola, VP Business Development & Strategy, Assurant Dealer Services, said, “Ciocca Automotive is a top-notch organization with a customer-centric, growth-focused company mindset. We look forward to being Ciocca’s performance development partner, giving their customers peace-of-mind with industry-leading vehicle protection products.”

Mark Harrold, CEO, Ciocca Automotive, said, “We’re already seeing the positive effects of working with Assurant. We appreciate Assurant’s consultative approach in helping us identify and establish the appropriate participation model aligned with our organizational needs; that will help fuel our growth plans.”

Christopher Sechrist, president of Ciocca Automotive, said, “We knew Assurant had some of the best protection products in the industry, and that was quickly confirmed when our PVR [Per Vehicle Retail] went up within the span of a few short months. Beyond those products, we’re taking advantage of their in-dealership development expertise, getting critical compliance support, and improving training throughout our stores with the help of the Assurant team.”