Blink Parametric, a B2B SaaS company and part of CPPGroup Plc, has announced the appointment of Brian Barter as its new chief executive officer with immediate effect.
The company, which specialises in parametric insurance solutions, welcomed Barter to lead its strategic growth ambitions.
Founded in 2016, Blink Parametric develops innovative travel and cyber solutions designed to enhance services and customer experiences for some of the world’s leading insurance companies. The company leverages data-driven technology to provide real-time assistance, automated claims processing, and resolution services that are simple, fast and reliable. Blink currently partners with over 28 insurers across 22 countries, generating more than £1.6m in annualised recurring revenues.
Barter brings extensive experience in financial services, technology and InsurTech to his new role. Before joining Blink Parametric, he held senior positions at Accenture and Bank of Ireland, and most recently was managing director at BoatyardX, a global software business serving fintech, payments, e-commerce and IoT sectors. At BoatyardX, Barter led the company from its inception to acquisition by Ergo in 2022, overseeing the successful integration into the Ergo Group.
He succeeds Sid Mouncey, who will remain with Blink Parametric as chief commercial officer. Mouncey will focus on advancing the company’s growth and distribution strategy by delivering enhanced value and innovation for Blink’s partners worldwide.
David Morrison, chairman of CPPGroup Plc, commented on the appointment, saying, “This appointment comes at a pivotal time as we build on Blink’s strengths to capture the compelling opportunities ahead. Brian’s extensive strategic and operational experience in the financial services, IT and InsurTech sectors make him the ideal leader to guide Blink through its next chapter.”
Brian Barter said, “I am absolutely delighted to join the Blink team. Blink is in a rapid growth phase, with a fantastic set of global partners who are aligned with Blink in wanting to deliver innovative, brand-enhancing customer experiences and real value to customers at the moment it is needed. Blink has built excellent foundations in recent years, including refining and enhancing its technology stack, service model and growing product portfolio. These foundations were built under Sid Mouncey’s leadership, and in his new role as chief commercial officer, he will continue to play a key role in the team, staying close to partners to shape the growth of the business. It’s a real privilege for me to join the Blink team and lead the company through the next phase of its evolution.”
Sid Mouncey, chief commercial officer of Blink Parametric, added, “I am delighted to welcome Brian to Blink Parametric. He brings a wealth of technology and strategic experience, which will be invaluable to our team as we continue to build an even more partner and profitability-focused operation whilst evolving and enhancing our offering.”
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