Transamerica, a life insurer, has partnered with global reinsurer Swiss Re to modernise its claims experience.
The initiative will see Transamerica adopt Swiss Re’s PromiseXP platform to simplify claims processing, improve communication and enhance support for beneficiaries.
The rollout is expected by the end of 2026 and forms part of a broader transformation programme across Transamerica’s life insurance business.
The collaboration is focused on reducing friction in the claims journey, improving clarity for customers and equipping claims professionals with better tools to deliver support during difficult periods.
Will Fuller, president and CEO of Transamerica, said, “Life insurance exists to support families during some of the most difficult moments in their lives. Improving the claims experience is one of the most meaningful ways we can fulfill that promise.
“By modernizing our claims capabilities, we’re removing friction from the process — enhancing client engagement and enabling our claims professionals to provide more focused, thoughtful support.”
As part of the initiative, Transamerica will use Swiss Re’s technology to improve how claims are submitted, managed and communicated, with digital tools aimed at simplifying intake and supporting more consistent decision-making.
The approach is also designed to reduce manual processes, allowing claims teams to focus more on complex cases while improving overall service levels.
Neil Sprackling, CEO Life & Health Re US at Swiss Re, said, “Transamerica’s decision to collaborate with Swiss Re to implement our PromiseXP claims platform reflects a shared commitment to delivering excellence in risk management and customer experience.
“At its core, this collaboration reflects a strong foundation of trust to deliver meaningful outcomes at scale. We deeply value the confidence placed in us, and we are proud to support Transamerica on this important transformation journey to help reshape the future of claims.”
The move reflects a wider industry trend toward digitising claims processes to improve efficiency, consistency and customer experience across the life insurance value chain.
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