Insurance software developer Zywave has acquired Insurance Technologies Corporation (ITC), a provider of marketing, rating and management solutions for the insurance industry.
Zywave hopes to align and integrate ITC’s products with its sales cloud offering, which provides front-of-office solutions to streamline workflows. ITC’s personal lines rating solution will complement Zywave’s tools to empower more efficient and accurate quoting and proposals, it claims.
The combined solution will serve over 15,000 insurance organisations around the world.
ITC CEO Laird Rixford said, “Our partnership with Zywave marks a truly monumental moment for our joint businesses.
“Combined, our solutions have the potential to not only help insurance providers compete in the digital marketplace, but thrive in all aspects of selling and servicing the insurance consumer. ITC takes pride in the high level of support we offer our clients and remain committed to that support as we enter the next chapter.”
Founded in 1983, ITC supports over 250 insurance companies and 9,000 agencies. Its agency marketing tools enable marketing communication automation and its personal lines comparative ratings tool helps automate the quoting process.
Zywave CEO Jason Liu said, “Zywave and ITC share the same goal—to provide the absolute best tech solutions to help insurance professionals succeed in the modern marketplace.
“With the combined offerings of our two companies, we are beyond excited to bring the most expansive and innovative tools to any agency selling any type of coverage – benefits, commercial or personal lines.”
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