Allianz Partners, a global leader in insurance and assistance services, has partnered with Mazda Motor Europe, a prominent automobile manufacturer, to extend and consolidate their European Roadside Assistance programme.
This collaboration builds on a 20-year partnership between the two companies, expanding services to new markets including Poland, the Netherlands, and Portugal.
The partnership aims to enhance Mazda’s customer experience by providing harmonised and premium roadside assistance services across Europe.
The initiative includes support during breakdowns or accidents, ensuring customers can continue their journey with minimal disruption.
Allianz Partners specialises in insurance and assistance services, offering solutions that enhance mobility, travel, health, and home. As a recognised leader in the European insurance and assistance market, the company is known for delivering tailored, high-quality services.
Mazda Motor Europe is the European subsidiary of the Japanese automaker Mazda. Known for its innovative vehicle design and engineering, the company emphasises delivering premium customer experiences throughout vehicle ownership.
The Premium Roadside Assistance programme is available to Mazda customers during the first year after purchasing a vehicle and after each annual inspection at an authorised Mazda service centre. Services include roadside repair, towing to Mazda service centres, replacement vehicles, and alternative transportation if necessary.
Additionally, the partnership will soon integrate digital roadside assistance services into the MyMazda app, enabling customers to report incidents, request assistance, and track their cases in real time.
Jean-Marc Pailhol, chief officer global strategic partnerships and member of the board of Allianz Partners, said: “As a recognised and reliable insurance and assistance brand, leader in the European market, Allianz Partners is very proud to strengthen and extend its long-lasting partnership with Mazda in Europe, which is based on trust and great collaboration. With the consolidation of local contracts under one European agreement, we have achieved a great milestone to allow for harmonised premium services across all markets where Mazda customers can benefit from the Premium Road Side Assistance programme. Allianz Partners will continue accompanying Mazda by delivering high-quality services and ensuring a full digital customer experience.”
Wojciech Halarewicz, vice president of sales and customer service at Mazda Motor Europe, said: “At Mazda our focus is always on providing a premium customer experience throughout the entire ownership period. Breakdowns or accidents, while rare, are inconvenient for our customers and it is our mission to reduce their stress and provide superior support and mobility assistance. Through our partnership with Allianz Partners, we will be ensuring that our customers have a harmonised and seamless roadside assistance experience.”
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