Manchester-based Uinsure, a leading InsurTech company, has announced a partnership with Suffolk Building Society, a mutual society offering savings and mortgage products to its members.
The partnership aims to bring Uinsure’s insurance products to Suffolk Building Society’s members, allowing them to access services either in-branch or through an optimised online platform, according to FF News.
This move strengthens both organisations’ commitment to providing seamless customer experiences.
Uinsure is a prominent UK-based InsurTech firm that focuses on simplifying the insurance process.
It leverages innovative technology, such as its UinsureCX platform, to provide tailored solutions for intermediaries and financial institutions.
In 2024, Uinsure onboarded 232 financial intermediary partner firms and collaborated with leading names such as Virgin Money, Leeds Building Society, and Quilter.
Suffolk Building Society, a mutual organisation, offers financial services focused on savings and mortgages. With a commitment to a “bricks and clicks” model, it ensures customers can benefit from in-person interactions and digital access to its services.
The collaboration is expected to enhance Suffolk Building Society’s insurance offerings by including Uinsure’s home insurance and landlord insurance products. The service will be accessible across Suffolk’s branches and online channels, ensuring flexibility for its members.
This partnership caps off a year of significant growth for Uinsure, which expanded its network through collaborations with Virgin Money and others. With more partnerships expected in 2025, Uinsure continues to disrupt the UK insurance market.
Lauren Bagley, chief distribution officer at Uinsure, said, “2024 has been a transformational year for us and this partnership with Suffolk Building Society is another major step as we change perceptions of how insurance can be offered and arranged across the country.
“We’ve seen remarkable growth that has largely been driven by our expanded partner network. Our collective commitment to customer experience is at the heart of these collaborations and is a major reason why we’ve been able to make a success of the partnerships we’ve launched this year.”
Nathan Wade, head of membership at Suffolk Building Society, said, “As a mutual society, the ‘bricks and clicks’ model is at the heart of what we do. This offering from Uinsure means staff from across our branches can continue to give excellent face-to-face customer service to those who value it most. But others can easily access the insurance through our website, along with our other online services.
“We’re pleased to be partnering with Uinsure to offer our members home insurance and landlords insurance through the Society.”
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