Lockton launches digital insurance platform for SMEs in Australia

Lockton, the world's largest privately-owned insurance brokerage, has announced the launch of Lockton Pulse, a groundbreaking digital insurance offering designed for SMEs and individuals across Australia.

Lockton, the world’s largest privately-owned insurance brokerage, has announced the launch of Lockton Pulse, a groundbreaking digital insurance offering designed for SMEs and individuals across Australia.

The moves comes in response to the growing need for faster, more convenient insurance services tailored to small businesses and individuals.

As traditional insurance systems struggle with outdated processes, Lockton aims to provide a more agile solution that addresses evolving risks and customer demands.

The new platform enables customers to quickly obtain quotes and purchase insurance online from anywhere.

Powered by Kanopi’s market-leading InsurTech technology, it offers a simplified, user-friendly process for managing risk.

Additionally, the platform provides access to tailored risk advisory services traditionally reserved for top-tier clients, now available to SMEs and individual consumers.

Lockton Pulse will first serve the retirement living sector, providing comprehensive insurance solutions to residents.

The platform also reflects Lockton’s commitment to expanding its direct-to-customer distribution, offering diverse digital products that will roll out over the next year.

As part of this launch, Lockton partnered with the Retirement Living Council to distribute a bespoke Retirement Living Residents Contents Insurance product, a key feature of their new digital offering.

Paul Marsden, CEO of Lockton Pacific, emphasised the importance of agility in today’s market. He said, “We needed a differentiated proposition for Lockton against industry peers who might be hampered by complex legacy systems or outdated propositions that do not resonate with insurance buyers in 2024. Lockton Pulse is a nod to the entrepreneurial spirit of Lockton and the types of organisations we can help protect and grow together.”

Tanya Dasgupta, Head of Lockton Pulse – Affinity & Digital Solutions, added, “Lockton Pulse is a natural extension of our long-standing mission to empower and help protect businesses and individuals.” She further highlighted how the platform combines advanced technology with local Australian support to deliver seamless insurance solutions.

Nigel Fellowes-Freeman, founder and CEO of Kanopi, expressed his enthusiasm for the partnership, stating, “We’re thrilled to be partnering with Lockton on this ground-breaking and market-leading digital offering and this transformative digital journey with incredible potential.”

Lockton Pulse’s platform also includes features such as automatic renewals, claim reporting, and downloadable certificates of currency, improving both operational efficiency and customer satisfaction. SMEs and individual customers alike can now manage their insurance needs with ease, a significant leap forward in Lockton’s service offering.

Copyright © 2024 InsurTech Analyst

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